Course Description
Examination of the different aspects of marketing operations: the marketing concept, analysis and research of market opportunities, and the planning, implementation, and control of the marketing program (product, promotion, distribution, and pricing). Focus is on the general market environment and Canadian marketing institutions.
Prerequisites
Corequisites
Schedule
| Available Section(s) for Winter 2025 Term |
| Section |
CRN |
Day Offered |
Location |
| CMR2 642/761 |
1762 |
TUE |
TBA |
| This Course was not Offered During Spring/Summer 2025 Term |
| The tentative timetable is not yet available for the Fall 2025 Term |
| The tentative timetable is not yet available for the Winter 2026 Term |
