Course Description

Introduction to theories and practices of personal selling and delivery of effective customer service. Relationship, product, customer and presentation strategies. Measurement of service quality, feedback, conflict resolution, and management of customer expectations.

Prerequisites

• CMRK 200 : Fundamentals of Marketing

Corequisites

• NONE

Schedule

This Course was not Offered During Spring/Summer 2025 Term

This Course was not Offered During Fall 2025 Term

The tentative timetable is not yet available for the Winter 2026 Term

The tentative timetable is not yet available for the Spring/Summer 2026 Term