Career and Professional Development

Course Synopses


CGM2 520 : Sales Management and Negotiation Strategies

Course Description

Application of principles and theories of sales management for large, medium, and small-sized enterprises. Focus on crystallizing a venture’s customer value proposition to develop effective sales strategies to achieve business and marketing objectives. Strategies for personal selling, team selling, and online and offline selling as well as B-to-B and B-to-C models. Business negotiation strategies.

Prerequisites

  • NONE

Corequisites

  • NONE

Schedule

This Course was not Offered During Winter 2025 Term

This Course was not Offered During Spring/Summer 2025 Term

The tentative timetable is not yet available for the Fall 2025 Term

The tentative timetable is not yet available for the Winter 2026 Term