Course Description
An overview of the key considerations for businesses and entrepreneurs who want to expand their markets globally. Practical hands-on exposure to marketing challenges, key strategic issues that confront international marketers and the impact of technology on the marketing world. Case studies will demonstrate the important role that cultural and environmental issues play in making sound international marketing decisions.
Prerequisites
Corequisites
Schedule
| This Course was not Offered During Spring/Summer 2025 Term |
| This Course was not Offered During Fall 2025 Term |
| The tentative timetable is not yet available for the Winter 2026 Term |
| The tentative timetable is not yet available for the Spring/Summer 2026 Term |
