Global Strategic Communication

Course Synopses


CMR2 648 : Marketing Research and Reporting

Course Description

Review of statistics, with emphasis on key concepts required to understand and report marketing information. Overview of qualitative and quantitative data collection techniques and interpretation of secondary on-line research. Focus on Facebook and Google analytics and insights.

Prerequisites

  • NONE

Corequisites

  • NONE

Schedule

This Course was not Offered During Winter 2025 Term

This Course was not Offered During Spring/Summer 2025 Term

Available Section(s) for Fall 2025 Term
Section CRN Day Offered Location
CMR2 648/751 2389 TBA TBA

The tentative timetable is not yet available for the Winter 2026 Term