Course Description
Application of principles and theories of sales management for large, medium, and small-sized enterprises. Focus on crystallizing a venture’s customer value proposition to develop effective sales strategies to achieve business and marketing objectives. Strategies for personal selling, team selling, and online and offline selling as well as B-to-B and B-to-C models. Business negotiation strategies.
Prerequisites
Corequisites
Schedule
| This Course was not Offered During Winter 2026 Term |
| This Course was not Offered During Spring/Summer 2026 Term |
| Available Section(s) for Fall 2026 Term |
| Section |
CRN |
Day Offered |
Location |
| CGM2 625/771 |
2044 |
TBA |
TBA
|
| The tentative timetable is not yet available for the Winter 2027 Term |
