The field of Public Relations and Communications Management has been changing dramatically in recent years. Digital (including social) media is changing the way public and organizations communicate. Increased consciousness by companies of their social responsibility, and a need for greater accountability to stakeholders, have led to an awareness in both the corporate and the not-for-profit sector that organizations need to rely on the advice and services of well trained professional communicators. The program content is continually updated with best practices in industry. Students have opportunities to discuss real and evolving public relations cases directly with industry professionals.
The schedule is tentative and subject to change.
Number | Title | Prerequisites | Available Times | |||
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Spring/Summer 2025 | Fall 2025 | Winter 2026 | Spring/Summer 2026 | |||
8 REQUIRED Courses: (24 Credits) | ||||||
CPRL 214 | Applied Public Relations Methods 1 | Corequisite: CPRL 223 |
TUE |
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CPRL 223 | Basics of Public Relations |
MON |
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CPRL 224 | Applied Public Relations Methods 2 | [EDEC 207 or CCOM 207 or CPRL 214] and CPRL 223 |
TUE |
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CPRL 225 | Social and Traditional Media Relations | Corequisites: [EDEC 207 or CCOM 207 or CPRL 214] and CPRL 223 |
THU |
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CPRL 226 | Corporate Communications | [EDEC 207 or CCOM 207 or CPRL 214] and CPRL 223 |
MON |
|||
CPRL 227 | Internal Communication | Corequisite: [EDEC 207 or CCOM 207 or CPRL 214] and CPRL 223 |
THU |
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CPRL 321 | PR Issues Management | [EDEC 207 or CCOM 207 or CPRL 214] and CPRL 223 |
WED |
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CPRL 322 | Cases in Public Relations | CPRL 224 and CPRL 225 and [CPRL 226 or CPRL 227], CPRL 320 and CPRL 321; or contact department for registration approval. |
TUE/THU |
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2 COMPLEMENTARY Courses to be chosen from the following: (6 Credits) | ||||||
CGMG 210 | Fundamentals of Project Management | Restriction: Open to students currently in a program. Not open to Special Students. |
MON |
THU |
MON |
|
CPRL 220 | Fundamentals of Fund Raising |
WED |
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CPRL 228 | Event Management |
MON/WED |
||||
CORG 225 | Foundation of Organizational Behaviour a ... |
TUE/THU |
MON WED MON to SAT MON to SAT MON to SAT |
WED |
||
CMRK 200 | Fundamentals of Marketing | Not open to students who have taken MGCR 352 |
TUE |
TUE |